Saturday, April 4, 2009

Do What the Hand Says


Do What The Hand Says!

By Brian Cannone
http://www.fitnesssalestraining.com


Are you being strict about your policies, or are you being a little pansy about it? If you're being a pansy, your health club members are going to run all over you and think of you as a joke.

Think back to the last week or so in your health club. Were there weights laying all over the floor, or were they properly racked and put on the weight trees like they should be? At the end of the day, how many weights were on the floor, and how many were where they're supposed to be? Are there certain times in the day when it seems “messier” than normal?

These are all questions you need to ask yourself. And if there is a problem, you NEED to take care of it. And don't just put one of those little signs up either. That's about the equivalent of a 5 year old telling a 10 year old bully to move out of the way.

During the course of your day, you need to make sure your health club members know what they're supposed to be doing. Just because they're paying to go to your gym doesn't mean like they can treat it like they treat their own house or business. They need to be wiping everything down after they're done, putting the weights away properly, not slamming weights all over the place, and generally acting courteous to the other people in the gym.

And if someone isn't following your rules, you NEED to do something about it! Set an example for the rest of your members and kick them out if you need to. It's a great psychological tactic that will not only get rid of the nuisance member, but will also show everyone else that you're serious about how clean the place stays and that the rules are always followed.

Also, don't make your staff go around picking up weights all day either. Think about what that's telling your members.

It's practically saying “I don't mind if you leave your stuff all over the place because my staff will just be your slave and come around and pick everything up for you anyway”.

Trust me, you DO NOT want this happening inside your health club – it's going to ruin the credibility of your club and make you the laughing stock of your competitors.

If you're having problems with this type of thing, you need to start taking notice right away. A good idea might be to get a sheet of paper, list out every hour of the day you're open, and rate the “cleanliness” of your club on an hourly basis. Then simply try to figure out why it's so dirty and unorganized at that point in the day.

And as I mentioned earlier if you know someone that's single-handedly creating these problems, take care them immediately!

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